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2010 TAG Heuer Tesla Roadster

[ Friday, July 9th, 2010 | by automotiveroom | under CAR, Tesla ]

2010 TAG Heuer Tesla Roadster LAD3 2010 TAG Heuer Tesla Roadster

Motors announced today that it will launch its worldwide partnership with at the 2010 Geneva Motor Show this week. Both companies teamed up to produce a one-of-a-kind collector’s Tesla with a unique interior designed by Tesla’s Chief Designer Franz von Holzhausen.

The design contains avant-garde design elements and a specially designed center console due to host ’s cutting edge concept watch. The watch will be revealed on March 18 in Basel.

2010 TAG Heuer Tesla Roadster Front Side View 588x441 2010 TAG Heuer Tesla Roadster

The car also features a TAG Heuer Meridiist mobile phone as well as a one-fifth second Heuer Limited Edition Stopwatch so you can time things like your 0-60 mph run. Pretty cool stuff.

“Engineers at both TAG Heuer and Tesla understand intuitively that technology — whether worn on your wrist or driven on the road — can help us live better while we tread more lightly on this planet,” said Tesla CEO Elon Musk.

2010 TAG Heuer Tesla Roadster Side Graphics View 588x411 2010 TAG Heuer Tesla Roadster

The , which boasts an unusual cabin designed around a wristwatch, debuted at the 2010 Geneva Auto Show. The concept watch, which fits into the Roadster’s center console, debuted on Thursday at the Baselworld Watch Expo here.

The one-off Roadster is a collaboration between Tesla and the longtime Swiss watchmaker. The car’s exterior paint is Foucault Field Gray, which takes its inspiration from the concept watch.

2010 TAG Heuer Tesla Roadster 1 2010 TAG Heuer Tesla Roadster

Look for stops in Los Angeles July 29-30, a stop in Miami on August 19 and appearances in New York City September 2-5.