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2011 Bugatti Veyron Grand Sport LOr Blanc

[ Sunday, July 3rd, 2011 | by automotiveroom | under Auto News, Bugatti, CAR, New Cars ]

2011 Bugatti Veyron Grand Sport LOr Blanc 2011 Bugatti Veyron Grand Sport LOr Blanc

This unique version of a Grand Sport is the world’s first motor car to wear the finest porcelain on its body, as well as in its cabin. The Grand Sport L’Or Blanc celebrated its world premiere with an exclusive unveiling ceremony on June 30, 2011 in Berlin.

2011 Bugatti Veyron Grand Sport LOr Blanc top view 2011 Bugatti Veyron Grand Sport LOr Blanc

With the partnership between Bugatti and the Königliche Porzellan-Manufatur Berlin (KPM) the renowned manufacturer emphasizes the ability in creating pieces of automotive art. The “L’Or Blanc” celebrates its world premiere with an exclusive unveiling ceremony on June 30, 2011 at the KPM workshops in Berlin. This unique version of a is the world’s first motor car to wear the finest porcelain on its body, as well as in its cabin. It captivates with an abstract exterior design.

2011 Bugatti Veyron Grand Sport LOr Blanc side view 2011 Bugatti Veyron Grand Sport LOr Blanc

The creation bears the name “L’Or Blanc.” It represents an automobile that redefines the art of design. If you look at it through the eyes of a designer, you will recognize that it is the reflection of the studio lights on the body that attracts their interest. Positioned beneath a special light, the car is set in an ideal environment that provides an excellent image of the reflections. The studio light is reflected on the invisible edges between the body shapes of the Grand Sport. In numerous stages each reflection line is translated by Bugatti’s designers onto the car body that has been pre-painted in a vibrant white tone. They use a precision tape made of Japanese soft tissue that can be easily torn off by hand. It adheres perfectly to sulphur-containing plasticine. By stretching them to a certain degree, these tapes are “lined” in pieces up to five meters long across the whole exterior of the car.

2011 Bugatti Veyron Grand Sport LOr Blanc side top view 2011 Bugatti Veyron Grand Sport LOr Blanc

“The impulse for that partnership came from Rembrandt Bugatti’s renowned elephant,” tells Jörg Woltmann, owner of the Königliche Porzellan-Manufaktur Berlin (KPM) and car aficionado. “At the beginning, we wanted to integrate the sculpture in our product range, then we thought about the potential for a comprehensive service and finally the synthesis of ideas led us to this outstanding Grand Sport.” Woltmann is enthusiastic about the “L’Or Blanc”. “A number of superlatives are associated with porcelain from the Königliche Porzellan-Manufaktur Berlin: one says it has the most beautiful shapes and decors, it has the hardest weight and the whitest tone. Now, it is also the fastest porcelain.”

2011 Bugatti Veyron Grand Sport LOr Blanc rear 2011 Bugatti Veyron Grand Sport LOr Blanc

The Bugatti Veyron Grand Sport “L’Or Blanc” presented in Berlin, is a one-of-a-kind creation. Nevertheless, the partnership is supposed to be continued, and Bugatti’s designers received a lot of inspiration from porcelain painting offering a variety of new opportunities for the design.

Only this one example will be made, with an asking price of 1.65 million euros – equivalent to $2.4 million at today’s exchange rates.